"We had twins. For the first month, we would SURELY have gone (more) insane without this item. it helped us keep on schedule (there is so little time between feedings at first) and get both of them fed at the same time, as well as plan in between getting ourselves fed and cared for around their natural schedule. We would not have gotten the two babies synchronized without it, and ti also has a little alarm that woke us up at night (over the baby monitor) to keep them fed regularly without changing our own alarm clocks, or letting the babies get so hungry that they got hysterical with hunger crying to wake us.
In the beginning, we used a combination of the timer and the babies' behavior to make sure they got fed and changed and sleep when THEY needed it, without going too long in between. After a little while, the babies really were pretty predictable because we had been consistent with their daily care. The timer was able to serve as a reminder for us to keep on the schedule the babies needed. It's very easy to get caught up with other things if you just wait until the babies cry to indicate they are hungry or wet.
The babies both started sleeping for 7 hours straight after 2 months, and at 3.5 months, they have slept 12 hours with only 1 feeding at night. now at 5 months, they sleep 12 hours at night without a feeding. THIS MEANS WE SLEEP TOO!!!
I really believe this timer helped us keep track of the babies needs enough that we could assess their natural schedule and stick to it, as well as anticipate when their daily feeding needs would be.
We don't use it all day all the time anymore, but I am 100% sure that if we had NOT used this little timer, the babies would be less happy and not be on a regular and predictable schedule for feeding and sleeping."